Crisis
Communications Workshop
Your team will leave this workshop with customized tools and knowledge to preserve your company’s reputation in a crisis.
Can you communicate corporate stability during unstable times?
Of course you can, and we can help.
Built from years of experience helping companies deliver timely and well-managed responses to crises, our Crisis Communications Workshop is an in-person training session with key leadership that includes:
Best Practices
The 10 aspects of Crisis Communications you need to know to manage crises effectively.
Crisis Scenarios
Every business is different, so we’ll first help your team clearly describe potential crisis scenarios.
Stakeholder Mapping
Identify internal and external audiences and align messaging.
Protocols
Establish communication
channels and protocols.
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Materials
Talking Points, messaging
and holding statements.
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Media Relations
Deploy the best practices to build useful media relations.
What Our Clients Say
Lanny Allgood, Cingo
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“Ours is a thorough, well-prepared company, but I realized one day we were not prepared to handle a public relations crisis. Several business friends all had the same advice: ‘Call Cindy Miller.’ We did, and within months we formed a Crisis Response Team, drafted a briefing book that outlined roles and responsibilities for everyone in the company, created talking points and collected all the important data sheets about our materials and processes. As Cindy told us early on,‘You’re going to build a plan you hope you never have to use.’ So far, we haven’t, but we sleep better knowing the plan is in place.”
About CMC
CMC is an award-winning strategic communications company with a proven track record in developing and guiding strategic plans that have consistently delivered exceptional results for clients across various industries. Our team has successfully managed complex situations and skillfully handled delicate matters involving private, public, and governmental entities.
Even the best companies are vulnerable to a crisis. While you can’t predict when it will hit — or the level of devastation to your brand — you can create a plan that will mitigate damage.
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CMC’s Crisis Communications Workshop will help your company prepare to navigate a crisis and preserve your hard-earned reputation.